Brad Hurlock

Web Design & Marketing Sales for Addison Technologies.

YouTube Marketing Services: 6 Reasons for Your Business Needs Them

Brad Hurlock

Web Design & Marketing Sales for Addison Technologies.
12/6/2021

So, you have established your business. Now, you're searching for the best way to get your company known. Because YouTube is the second biggest search engine, it only makes sense that you should try out YouTube marketing services today. 

According to one statistic, 55% of all businesses use YouTube advertising. It may seem like a waste of time, but that's not true. In fact, this article provides—not one—but six reasons why you should use YouTube marketing for your business. 

Interested? Read on to discover how you can use YouTube to promote your business. 

1. YouTube Marketing Services Provide Targeted Demographics

When you advertise on YouTube, you can customize the settings to who sees your ads. Whether you want to target a young child or an elderly investor, YouTube's got you covered with its advertising tactics. 

Even if your business does not have a single type of targeted customer, YouTube can be a great way to get your services known because of the millions of people that both watch and post videos every day.

2. It is Very Cost-Effective

YouTube advertising certainly pays off. You even get to choose how much you're willing to pay every time someone clicks on your ad. 

Besides, it's the 21st century. The world is rapidly transitioning to the digital realm. Because of this, it no longer makes sense to advertise your services without including one of the most popular search engines in the world. 

3. YouTube Advertising Helps You Connect With Your Audience 

When people watch a video on YouTube, their minds are already in the mood for watching—so most of the work is done for you at the start. Though it may seem that YouTube ads interrupt viewers' entertainment, the fact that you are connecting with them in a memorable way. 

Though the viewer will most likely skip the ad as soon as possible, they will still remember what your business was offering. In this way, through video, you are connected with customers every time they make a YouTube search. 

4. Advertising Your Services on YouTube Will Make Sure That You Get Noticed

Posting your campaign on social media and hoping someone watches will most likely not achieve maximum success. However, marketing ads on YouTube will guarantee that your business gets noticed by customers. 

5. It Increases Your Credibility

Do you trust every "business" you see randomly on the internet? Of course not, and neither does your targeted audience. By advertising on YouTube, viewers will see you as a legitimate business that is as trustworthy as all the other businesses on YouTube. 

6. It's Worth It

According to a certain statistic by Social Media Examiner, a shocking 90% of people said that they discovered new products or brands from YouTube ads. If this statistic alone isn't enough to persuade you to use YouTube marketing for your business, I don't know what will. Why would you not want to advertise on a platform such as YouTube that has proven successful? 

What Are You Waiting For?

If you're interested in learning more about how you can grow your business through YouTube marketing services, you should definitely check out our website today and contact us. We want to hear from you!

Additionally, if you enjoyed this blog and want to read more, head on over to Addison Voice and get ready to learn more from our other intuitive blogs.